49
freedom flag
Skip itA concentrated shelf (top 5 take 83% of clicks) — this niche doesn't clear our bar today.
Review moat
Incredible27avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Great$14.96avg listing price — sweet spot $15–$100
Price range
Good$8.72–$30.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Growth
Good+30.3%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$105K$105K/yr · 136K searches
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Competition
Bad83%top-5 click share — a locked-up shelf
Signals Low Review Barrier