61
for rent sign
Worth a lookShows searches that convert (12.1% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible12.1%search→purchase rate — share of searches ending in a sale
Review moat
Great122avg incumbent reviews — the moat a new listing must climb
Avg price
Great$19.64avg listing price — sweet spot $15–$100
Price range
Great$5.89–$42.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Market size
Good$394K$394K/yr · 166K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay3.2%return rate — above 5% kills the launch gate
Growth
Okay+2.9%90-day search growth — must beat 0% to launch