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61

fogger

Worth a look

Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 75Growth 80Conversion 44Competition 38Returns 98Price range 26Avg price 89Brand share 35Review moat 24Quality gap 78

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Avg price

Great$62.46

avg listing price — sweet spot $15–$100

Growth

Great+73.0%

90-day search growth — must beat 0% to launch

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Market size

Good$848K

$848K/yr · 389K searches

Conversion

Okay3.5%

search→purchase rate — share of searches ending in a sale

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Price range

Okay$8.41–$340.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Bad5,477.37

avg incumbent reviews — the moat a new listing must climb

Search terms