floral chicken wire
Worth a lookShows searches that convert (10.9% search→purchase), but soft demand (+3.3% this quarter) keeps it on the watch list.
Conversion
Great10.9%search→purchase rate — share of searches ending in a sale
Review moat
Great267.25avg incumbent reviews — the moat a new listing must climb
Price range
Great$7.15–$45.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good66%top-5 brand share — brands hold most of the demand
Avg price
Good$12.59avg listing price — sweet spot $15–$100
Returns
Okay3.4%return rate — above 5% kills the launch gate
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Market size
Okay$158K$158K/yr · 115K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Okay+3.3%90-day search growth — must beat 0% to launch