46
filipino flag
Skip itA small market ($71K/yr) — this niche doesn't clear our bar today.
Returns
Good2.0%return rate — above 5% kills the launch gate
Review moat
Good855.42avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.7%search→purchase rate — share of searches ending in a sale
Brand share
Good70%top-5 brand share — brands hold most of the demand
Growth
Good+30.5%90-day search growth — must beat 0% to launch
Avg price
Good$12.57avg listing price — sweet spot $15–$100
Price range
Good$6.01–$24.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$71K$71K/yr · 98K searches