55
faux grass decor
Worth a lookShows no brand lock-in (top 5 brands take 33% of clicks), but a small market ($55K/yr) keeps it on the watch list.
Brand share
Incredible33%top-5 brand share — no brand owns this niche
Avg price
Incredible$28.06avg listing price — sweet spot $15–$100
Competition
Great30%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good773.87avg incumbent reviews — the moat a new listing must climb
Returns
Good3.0%return rate — above 5% kills the launch gate
Price range
Okay$4.28–$187.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-1.7%90-day search growth — must beat 0% to launch
Market size
Bad$55K$55K/yr · 71K searches
Signals No Dominant Brand