48
ecosystem
Skip itA small market ($18K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$45.06avg listing price — sweet spot $15–$100
Price range
Great$7.93–$98.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Returns
Great1.4%return rate — above 5% kills the launch gate
Brand share
Good67%top-5 brand share — brands hold most of the demand
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,597.78avg incumbent reviews — the moat a new listing must climb
Growth
Bad-10.1%90-day search growth — must beat 0% to launch
Market size
Bad$18K$18K/yr · 105K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale