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discada
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Review moat
Great142.94avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great$99.94avg listing price — sweet spot $15–$100
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.3%return rate — above 5% kills the launch gate
Price range
Okay$29.25–$218.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+5.0%90-day search growth — must beat 0% to launch
Market size
Bad$74K$74K/yr · 248K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale