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digging bar
Worth a lookShows a sweet-spot price point ($58.86 avg), but a small market ($32K/yr) keeps it on the watch list.
Avg price
Great$58.86avg listing price — sweet spot $15–$100
Returns
Great1.5%return rate — above 5% kills the launch gate
Review moat
Good590.17avg incumbent reviews — the moat a new listing must climb
Price range
Good$9.58–$130.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Growth
Good+32.4%90-day search growth — must beat 0% to launch
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$32K$32K/yr · 58K searches
Signals High Price