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dahlia bulbs
Worth a lookShows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Quality gap
Incredible3.7★avg incumbent rating — lower means beatable quality
Review moat
Great116.5avg incumbent reviews — the moat a new listing must climb
Competition
Great28%top-5 click share — an open shelf
Avg price
Great$19.98avg listing price — sweet spot $15–$100
Brand share
Great59%top-5 brand share — no brand owns this niche
Price range
Great$4.83–$48.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$221K$221K/yr · 442K searches
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-4.5%90-day search growth — must beat 0% to launch