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54

cypress tree

Worth a look

Shows low returns (0.8%), but a small market ($64K/yr) keeps it on the watch list.

Market size 16Growth 20Conversion 23Competition 79Returns 96Price range 36Avg price 86Brand share 43Review moat 94Quality gap 94

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Review moat

Great112.09

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$70.36

avg listing price — sweet spot $15–$100

Competition

Great36%

top-5 click share — an open shelf

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Price range

Okay$8.68–$244.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-9.7%

90-day search growth — must beat 0% to launch

Market size

Bad$64K

$64K/yr · 50K searches

Products