52
custom outdoor cushions
Worth a lookShows low returns (1.2%), but a small market ($52K/yr) keeps it on the watch list.
Returns
Great1.2%return rate — above 5% kills the launch gate
Review moat
Great438.45avg incumbent reviews — the moat a new listing must climb
Avg price
Great$93.64avg listing price — sweet spot $15–$100
Growth
Good+52.6%90-day search growth — must beat 0% to launch
Price range
Good$30.28–$129.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good73%top-5 brand share — brands hold most of the demand
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$52K$52K/yr · 28K searches