63
craftsman lawn mower parts
Worth a lookShows no brand lock-in (top 5 brands take 25% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible25%top-5 brand share — no brand owns this niche
Competition
Incredible17%top-5 click share — an open shelf
Avg price
Incredible$25.60avg listing price — sweet spot $15–$100
Growth
Great+90.9%90-day search growth — must beat 0% to launch
Price range
Great$5.91–$89.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.1%return rate — above 5% kills the launch gate
Review moat
Good1,124.65avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$33K$33K/yr · 206K searches
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand