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cork plant coasters
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Great10.7%search→purchase rate — share of searches ending in a sale
Returns
Great1.7%return rate — above 5% kills the launch gate
Review moat
Good626.31avg incumbent reviews — the moat a new listing must climb
Avg price
Good$12.98avg listing price — sweet spot $15–$100
Price range
Okay$8.00–$19.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+4.4%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad76%top-5 click share — a locked-up shelf
Market size
Bad$71K$71K/yr · 51K searches
Brand share
Bad100%top-5 brand share — brand-locked demand