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58

compost tea

Worth a look

Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 24Growth 79Conversion 71Competition 42Returns 99Price range 86Avg price 95Brand share 45Review moat 48Quality gap 30

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Incredible$26.67

avg listing price — sweet spot $15–$100

Price range

Great$9.78–$57.90

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+69.9%

90-day search growth — must beat 0% to launch

Conversion

Good6.6%

search→purchase rate — share of searches ending in a sale

Review moat

Okay1,746.83

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$98K

$98K/yr · 56K searches

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