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cedar planks for grilling salmon
Launch itA $926K/yr market growing +66.1% this quarter with returns at 0.8% — clears our launch bar.
Conversion
Incredible14.8%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Great$17.84avg listing price — sweet spot $15–$100
Growth
Great+66.1%90-day search growth — must beat 0% to launch
Market size
Great$926K$926K/yr · 350K searches
Price range
Good$8.03–$30.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay1,794.2avg incumbent reviews — the moat a new listing must climb
Competition
Bad87%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand