62
cat trap
Worth a lookShows a $3.0M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible$3.0M$3.0M/yr · 1.4M searches
Avg price
Incredible$40.77avg listing price — sweet spot $15–$100
Price range
Incredible$18.29–$73.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+74.8%90-day search growth — must beat 0% to launch
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Review moat
Okay3,327.61avg incumbent reviews — the moat a new listing must climb
Competition
Bad71%top-5 click share — a locked-up shelf
Returns
Bad5.8%return rate — above 5% kills the launch gate
Signals High Returns