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canadian flag
Worth a lookShows searches that convert (9.6% search→purchase), but strong incumbent ratings (4.6★) keeps it on the watch list.
Conversion
Great9.6%search→purchase rate — share of searches ending in a sale
Growth
Great+61.6%90-day search growth — must beat 0% to launch
Returns
Good2.1%return rate — above 5% kills the launch gate
Avg price
Good$14.07avg listing price — sweet spot $15–$100
Price range
Good$6.30–$29.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good73%top-5 brand share — brands hold most of the demand
Review moat
Okay1,982avg incumbent reviews — the moat a new listing must climb
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Market size
Okay$129K$129K/yr · 95K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality