54
camping table and chairs
Worth a lookShows no brand lock-in (top 5 brands take 54% of clicks), but a small market ($18K/yr) keeps it on the watch list.
Brand share
Great54%top-5 brand share — no brand owns this niche
Review moat
Great385.05avg incumbent reviews — the moat a new listing must climb
Competition
Great35%top-5 click share — an open shelf
Avg price
Great$86.81avg listing price — sweet spot $15–$100
Growth
Good+59.4%90-day search growth — must beat 0% to launch
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$19.78–$162.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.7%return rate — above 5% kills the launch gate
Market size
Bad$18K$18K/yr · 57K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Signals High Price