47
bust
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Competition
Great23%top-5 click share — an open shelf
Review moat
Great382.08avg incumbent reviews — the moat a new listing must climb
Brand share
Great58%top-5 brand share — no brand owns this niche
Avg price
Great$93.92avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.8%return rate — above 5% kills the launch gate
Market size
Okay$149K$149K/yr · 496K searches
Growth
Bad-0.9%90-day search growth — must beat 0% to launch
Price range
Bad$7.75–$849.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Signals High Price