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broccoli sprouts

Launch it

A $929K/yr market growing +22.0% this quarter with returns at 0.1% — clears our launch bar.

Market size 76Growth 51Conversion 95Competition 40Returns 99Price range 74Avg price 81Brand share 64Review moat 34Quality gap 32

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great11.9%

search→purchase rate — share of searches ending in a sale

Avg price

Great$17.49

avg listing price — sweet spot $15–$100

Market size

Great$929K

$929K/yr · 446K searches

Price range

Good$3.03–$49.34

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Growth

Good+22.0%

90-day search growth — must beat 0% to launch

Competition

Okay61%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay3,146.8

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

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