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big green egg thermometer
Worth a lookShows searches that convert (12.9% search→purchase), but a concentrated shelf (top 5 take 84% of clicks) keeps it on the watch list.
Conversion
Incredible12.9%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$37.56avg listing price — sweet spot $15–$100
Review moat
Great189.17avg incumbent reviews — the moat a new listing must climb
Price range
Great$12.72–$102.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+49.8%90-day search growth — must beat 0% to launch
Returns
Good2.6%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$160K$160K/yr · 33K searches
Brand share
Bad93%top-5 brand share — brand-locked demand
Competition
Bad84%top-5 click share — a locked-up shelf