60
bendable moss pole
Worth a lookShows low returns (1.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Conversion
Great8.7%search→purchase rate — share of searches ending in a sale
Price range
Great$7.06–$44.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$15.28avg listing price — sweet spot $15–$100
Growth
Good+58.2%90-day search growth — must beat 0% to launch
Brand share
Good65%top-5 brand share — brands hold most of the demand
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,180.76avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$34K$34K/yr · 25K searches