55
barometer
Worth a lookShows a sweet-spot price point ($34.17 avg), but soft demand (-20.1% this quarter) keeps it on the watch list.
Avg price
Incredible$34.17avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Brand share
Great57%top-5 brand share — no brand owns this niche
Competition
Great39%top-5 click share — an open shelf
Returns
Great1.9%return rate — above 5% kills the launch gate
Price range
Good$9.45–$149.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$216K$216K/yr · 466K searches
Review moat
Bad6,027.59avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-20.1%90-day search growth — must beat 0% to launch