Skip to content
62

atv flag

Worth a look

Shows a sweet-spot price point ($23.80 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 29Growth 44Conversion 19Competition 81Returns 83Price range 89Avg price 95Brand share 66Review moat 83Quality gap 83

Avg price

Incredible$23.80

avg listing price — sweet spot $15–$100

Price range

Great$8.92–$86.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Review moat

Great340.2

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.6%

return rate — above 5% kills the launch gate

Competition

Great34%

top-5 click share — an open shelf

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Growth

Okay+15.3%

90-day search growth — must beat 0% to launch

Market size

Okay$129K

$129K/yr · 361K searches

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Search terms