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2x3 american flag
Worth a lookShows demand growing +99.9% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Great+99.9%90-day search growth — must beat 0% to launch
Conversion
Great10.4%search→purchase rate — share of searches ending in a sale
Returns
Great1.5%return rate — above 5% kills the launch gate
Avg price
Great$15.79avg listing price — sweet spot $15–$100
Brand share
Good61%top-5 brand share — brands hold most of the demand
Price range
Good$5.40–$36.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$312K$312K/yr · 190K searches
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,218.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality