67
11 ft patio umbrella
Worth a lookShows demand growing +171.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+171.1%90-day search growth — must beat 0% to launch
Competition
Great22%top-5 click share — an open shelf
Returns
Great1.3%return rate — above 5% kills the launch gate
Brand share
Great56%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$116.27avg listing price — sweet spot $15–$100
Review moat
Okay1,792.92avg incumbent reviews — the moat a new listing must climb
Market size
Okay$167K$167K/yr · 103K searches
Price range
Bad$32.59–$391.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale