40
100 gallon stock tank
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Growth
Great+73.2%90-day search growth — must beat 0% to launch
Review moat
Good533.77avg incumbent reviews — the moat a new listing must climb
Avg price
Good$119.02avg listing price — sweet spot $15–$100
Returns
Good2.6%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay$16.16–$329.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$106K$106K/yr · 87K searches
Competition
Bad82%top-5 click share — a locked-up shelf
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Brand share
Bad99%top-5 brand share — brand-locked demand
Signals High Price