1/4 barb fitting
Worth a lookShows searches that convert (11.7% search→purchase), but prices mostly outside the sweet spot ($3.41–$15.09) keeps it on the watch list.
Conversion
Great11.7%search→purchase rate — share of searches ending in a sale
Returns
Great1.3%return rate — above 5% kills the launch gate
Brand share
Great57%top-5 brand share — no brand owns this niche
Growth
Good+55.8%90-day search growth — must beat 0% to launch
Review moat
Good865.96avg incumbent reviews — the moat a new listing must climb
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad$8.00avg listing price — sweet spot $15–$100
Market size
Bad$38K$38K/yr · 41K searches
Price range
Bad$3.41–$15.09cheapest to priciest tracked listing — scored on the share inside $15–$100