53
wooden calendar
Worth a lookShows a fragmented shelf (top 5 take 25% of clicks), but a small market ($41K/yr) keeps it on the watch list.
Competition
Great25%top-5 click share — an open shelf
Brand share
Great48%top-5 brand share — no brand owns this niche
Review moat
Great321.4avg incumbent reviews — the moat a new listing must climb
Price range
Great$6.51–$104.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$17.50avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Returns
Good2.4%return rate — above 5% kills the launch gate
Growth
Bad-15.7%90-day search growth — must beat 0% to launch
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$41K$41K/yr · 249K searches