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weight loss journal
Skip itA small market ($46K/yr) — this niche doesn't clear our bar today.
Brand share
Great58%top-5 brand share — no brand owns this niche
Returns
Great1.9%return rate — above 5% kills the launch gate
Avg price
Good$14.53avg listing price — sweet spot $15–$100
Review moat
Good777.85avg incumbent reviews — the moat a new listing must climb
Price range
Good$7.78–$27.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-19.2%90-day search growth — must beat 0% to launch
Market size
Bad$46K$46K/yr · 190K searches