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50

orange binder

Worth a look

Shows low returns (0.8%), but a small market ($40K/yr) keeps it on the watch list.

Market size 10Growth 29Conversion 66Competition 68Returns 96Price range 70Avg price 86Brand share 52Review moat 46Quality gap 24

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Avg price

Great$19.54

avg listing price — sweet spot $15–$100

Price range

Good$5.90–$36.35

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Conversion

Good5.9%

search→purchase rate — share of searches ending in a sale

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,896.76

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+2.8%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$40K

$40K/yr · 35K searches

Search terms