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daily calendar 2023 page a day
Skip itSoft demand (-53.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$47.07avg listing price — sweet spot $15–$100
Returns
Okay3.3%return rate — above 5% kills the launch gate
Review moat
Okay1,989avg incumbent reviews — the moat a new listing must climb
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Price range
Okay$7.48–$282.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Competition
Bad81%top-5 click share — a locked-up shelf
Market size
Bad$34K$34K/yr · 44K searches
Growth
Bad-53.7%90-day search growth — must beat 0% to launch
Signals Low Review Barrier