51
blue binder
Worth a lookShows low returns (1.1%), but strong incumbent ratings (4.6★) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Price range
Great$5.78–$48.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$15.16avg listing price — sweet spot $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Growth
Okay+17.4%90-day search growth — must beat 0% to launch
Review moat
Okay2,394.58avg incumbent reviews — the moat a new listing must climb
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Market size
Okay$109K$109K/yr · 161K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality