45
3d memo pad
Skip itA small market ($16K/yr) — this niche doesn't clear our bar today.
Review moat
Incredible93.83avg incumbent reviews — the moat a new listing must climb
Avg price
Great$20.60avg listing price — sweet spot $15–$100
Returns
Great1.5%return rate — above 5% kills the launch gate
Price range
Great$9.97–$29.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-34.4%90-day search growth — must beat 0% to launch
Market size
Bad$16K$16K/yr · 34K searches