40
stage
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Incredible5avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Growth
Incredible+119.4%90-day search growth — must beat 0% to launch
Market size
Good$357K$357K/yr · 467K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Avg price
Bad$636.54avg listing price — sweet spot $15–$100
Price range
Bad$276.14–$1581.41cheapest to priciest tracked listing — scored on the share inside $15–$100