50
guiro
Worth a lookShows a sweet-spot price point ($31.79 avg), but soft demand (-17.9% this quarter) keeps it on the watch list.
Avg price
Incredible$31.79avg listing price — sweet spot $15–$100
Competition
Great39%top-5 click share — an open shelf
Review moat
Good701.26avg incumbent reviews — the moat a new listing must climb
Price range
Good$10.39–$134.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good69%top-5 brand share — brands hold most of the demand
Market size
Okay$258K$258K/yr · 274K searches
Returns
Okay3.7%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-17.9%90-day search growth — must beat 0% to launch