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distortion pedal

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Soft demand (-15.8% this quarter) — this niche doesn't clear our bar today.

Market size 71Growth 17Conversion 19Competition 63Returns 46Price range 41Avg price 84Brand share 44Review moat 61Quality gap 45

Avg price

Great$73.95

avg listing price — sweet spot $15–$100

Market size

Good$766K

$766K/yr · 664K searches

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Review moat

Good1,043.65

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.5%

return rate — above 6% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Price range

Okay$15.15–$222.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-15.8%

90-day search growth — must beat 0% to launch