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support filament
Skip itA concentrated shelf (top 5 take 94% of clicks) — this niche doesn't clear our bar today.
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Avg price
Incredible$37.54avg listing price — sweet spot $15–$100
Price range
Incredible$31.91–$48.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great230avg incumbent reviews — the moat a new listing must climb
Returns
Great1.8%return rate — above 5% kills the launch gate
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Growth
Okay+3.0%90-day search growth — must beat 0% to launch
Market size
Bad$68K$68K/yr · 54K searches
Brand share
Bad97%top-5 brand share — brand-locked demand
Competition
Bad94%top-5 click share — a locked-up shelf