57
purple petg
Worth a lookShows low returns (1.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.0%return rate — above 5% kills the launch gate
Conversion
Great10.4%search→purchase rate — share of searches ending in a sale
Price range
Great$10.49–$43.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$18.34avg listing price — sweet spot $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Brand share
Good69%top-5 brand share — brands hold most of the demand
Review moat
Good1,372.73avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$113K$113K/yr · 59K searches
Growth
Okay+0.6%90-day search growth — must beat 0% to launch