47
neon filament
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Incredible$24.80avg listing price — sweet spot $15–$100
Price range
Incredible$15.83–$79.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,626.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-9.4%90-day search growth — must beat 0% to launch
Market size
Bad$77K$77K/yr · 93K searches
Brand share
Bad97%top-5 brand share — brand-locked demand