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50

light grey pla

Worth a look

Shows low returns (0.9%), but soft demand (-13.7% this quarter) keeps it on the watch list.

Market size 26Growth 18Conversion 87Competition 38Returns 96Price range 76Avg price 78Brand share 49Review moat 38Quality gap 47

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Conversion

Great10.1%

search→purchase rate — share of searches ending in a sale

Avg price

Great$16.25

avg listing price — sweet spot $15–$100

Price range

Great$11.76–$25.14

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay75%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,685.29

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$106K

$106K/yr · 65K searches

Growth

Bad-13.7%

90-day search growth — must beat 0% to launch

Reviews