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ziploc bags freezer bags
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible26.4%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Market size
Great$1.3M$1.3M/yr · 573K searches
Growth
Okay+17.0%90-day search growth — must beat 0% to launch
Avg price
Bad$8.77avg listing price — sweet spot $15–$100
Price range
Bad$3.07–$18.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad15,809.38avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad86%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand