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51

yin chiao

Worth a look

Shows low returns (0.0%), but soft demand (-43.3% this quarter) keeps it on the watch list.

Market size 33Growth 3Conversion 99Competition 41Returns 100Price range 84Avg price 95Brand share 38Review moat 90Quality gap 19

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible18.1%

search→purchase rate — share of searches ending in a sale

Avg price

Incredible$25.80

avg listing price — sweet spot $15–$100

Review moat

Great192.21

avg incumbent reviews — the moat a new listing must climb

Price range

Great$8.55–$53.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay61%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Market size

Okay$159K

$159K/yr · 34K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-43.3%

90-day search growth — must beat 0% to launch

Products