39
wound tape sensitive skin
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible18.8%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+5.0%90-day search growth — must beat 0% to launch
Avg price
Okay$9.67avg listing price — sweet spot $15–$100
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,100.29avg incumbent reviews — the moat a new listing must climb
Market size
Bad$72K$72K/yr · 40K searches
Price range
Bad$5.07–$17.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand