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wood preservative
Worth a lookShows a sweet-spot price point ($41.11 avg), but a concentrated shelf (top 5 take 78% of clicks) keeps it on the watch list.
Avg price
Incredible$41.11avg listing price — sweet spot $15–$100
Returns
Great1.3%return rate — above 5% kills the launch gate
Growth
Great+71.7%90-day search growth — must beat 0% to launch
Price range
Good$13.71–$133.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Review moat
Good1,207.46avg incumbent reviews — the moat a new listing must climb
Market size
Okay$221K$221K/yr · 102K searches
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad78%top-5 click share — a locked-up shelf