45
white ribbon 1 1/2 inch
Skip itPrices mostly outside the sweet spot ($5.49–$9.92) — this niche doesn't clear our bar today.
Conversion
Incredible20.7%search→purchase rate — share of searches ending in a sale
Brand share
Good65%top-5 brand share — brands hold most of the demand
Growth
Good+33.8%90-day search growth — must beat 0% to launch
Returns
Good2.7%return rate — above 5% kills the launch gate
Review moat
Okay1,729.9avg incumbent reviews — the moat a new listing must climb
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Avg price
Bad$7.75avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$65K$65K/yr · 41K searches
Price range
Bad$5.49–$9.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand