30
weighted neck wrap
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$20.61avg listing price — sweet spot $15–$100
Price range
Great$10.57–$38.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay3.4%return rate — above 5% kills the launch gate
Review moat
Okay2,747avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-14.8%90-day search growth — must beat 0% to launch
Market size
Bad$31K$31K/yr · 56K searches
Competition
Bad91%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand