48
waterproof sheet
Skip itA small market ($58K/yr) — this niche doesn't clear our bar today.
Avg price
Great$20.82avg listing price — sweet spot $15–$100
Returns
Great1.6%return rate — above 5% kills the launch gate
Brand share
Great59%top-5 brand share — no brand owns this niche
Price range
Great$7.55–$38.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+6.8%90-day search growth — must beat 0% to launch
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Review moat
Bad15,034.85avg incumbent reviews — the moat a new listing must climb
Market size
Bad$58K$58K/yr · 127K searches
Signals No Dominant Brand