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wart bandaids
Launch itA $1.7M/yr market growing +36.0% this quarter with returns at 0.0% — clears our launch bar.
Conversion
Incredible21.7%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Market size
Great$1.7M$1.7M/yr · 730K searches
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Growth
Good+36.0%90-day search growth — must beat 0% to launch
Price range
Okay$6.07–$20.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.44avg listing price — sweet spot $15–$100
Review moat
Bad9,619.8avg incumbent reviews — the moat a new listing must climb
Competition
Bad83%top-5 click share — a locked-up shelf
Brand share
Bad98%top-5 brand share — brand-locked demand